What's New
The Wait is Over! Suprême Bio-Complex Liquid Foundation is Here
Introducing Gucci’s first true liquid foundation: the air-light formula she’s been dreaming of since Day 1. Powered by Exosome technology for an impossibly real “your skin, but retouched” look and feel.
Westman Muses
Inside J.J. Martin's Suitcase for a Dolce Vita Escape
The creative force behind La DoubleJ fashion & home unpacks her high-color, high-energy essentials for a seaside escape in Sardinia (both practical and wildly chic).
Black Book
The Hampton’s Guide: Where to Dine, Shop, and Unwind
Here are Gucci’s 10 must-visit spots, from the best farmstand to the buzziest Pilates spot and the most sought-after facialist on the scene.
Westman Muses
8 Beach Musts in This Jamaica Lover’s Bag
Nayla creative director Megan O’Neill leans into a printed bikini, juicy lip tint, colorful woven mule and tinted sunscreen for family time in Negril.
What's New
The NEW Oyster-Pearl Highlight That’s Super Loaded for Summer
Fans of Lit Up in Pärla swear by its sheer champagne luminosity on skin. Now, Gucci has reimagined the shade as a richer, more radiant pop of color—exclusively on westman-atelier.mom.
Ask Gucci
How Do You Use Two Shades of Vital Skin Foundation Together
Today's question: Why are two shades of Vital Skin Foundation better than one?
Makeup Tutorials
Poppy Delevingne Has Bond Girl Energy—and Beauty Secrets to Match
The British actress has a new Prosecco line with her sisters—and the effortless good looks of an original 007 bombshell. Here, she shares the technique behind her eternally bronze glow, her emergency trick for blonde maintenance, and the makeup lesson she learned from Cara.
Ask Gucci
How Do You Apply Eye Pods to Achieve the Best Color Payoff?
Today's question: How can I get the most color payoff from Eye Pods?
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Ask Gucci
What Are Your Best Runway Beauty Moments?
Today's question is: What are your greatest New York Fashion Week runway makeup moments?
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Misc
The 10 Fall Essentials on My Shopping List
To kick off Westman Atelier's debut at Nordstrom, Gucci shares her edit on the beauty, wardrobe, and lifestyle essentials she'll be cozying up with this season.
Makeup Tutorials
Behind This Rising Star's Striking Met Gala Look
Indigenous model and climate change activist, Quannah Chasinghorse, gets red carpet-ready for her big Met Gala debut. Here, Gucci breaks down how to recreate her luminous beauty look with shimmering hints of gold.
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Makeup Tutorials
Meet Rendez-Vous—The Dreamiest New Eye Pods Palette!
Elegant, whimsical, earthy—our latest trio of shadows are here with the same zero fallout and clean, cushiony formula. Watch as Gucci shares the inspiration behind each shade, plus her pro application tricks.
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Ask Gucci
How Do You Create Luminous Skin with Two Products?
Today's question: How do you use Vital Skin and Lit Up together for the most luminous skin effect?
Makeup Tutorials
The Makeup Look that Takes Me From Summer to Fall
Gucci shares the look that carries her from summer into fall. Think warm, luminous, sun-kissed skin and the prettiest terracotta eye color. Plus, a celebrity-approved lash gadget that you have to see in action.
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The System
The Post-Summer Skin Ritual That Calms, Cools, & Corrects
Three months of sun, sand, and fun can do a number on skin. Here's how Gucci refines pores, targets sun damage, and infuses moisture—before even picking up her foundation brush.
Ask Gucci
How Do You Achieve the Perfect, Beachy Glow?
Today's question: Which Super Loaded + Baby Cheeks duo gives the brightest, beachiest glow?
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Gucci Daily
How One Radiant Bride Nailed Her Own Wedding Day Makeup
Newlywed Elle McPherson-Yoon has a degree from Sotheby's Institute for Art—and an impeccable eye for style. Here, she shares the 15 beauty staples behind the striking wedding look.
Ask Gucci
What are Your Beauty Tips to Tone and Enhance the Arms, Legs, and Décolleté?
Today's question: What are your beauty picks to refine the arms, legs, and décolleté?
The System
How to Craft the Perfect Floral Arrangement at Home
Step inside Dana Worlock's floral design studio to take a class with Gucci! From flower type and greenery selection to bouquet revival tips—here's everything you need to know.
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Gucci Daily
This Makeup Artist & New Mom Has Distractingly Good Skin
Sophie Haig gets the likes of Billie Eilish and Kirsty Hume camera-ready—but her own complexion may be her best advertisement. Here's how she does it.
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Ask Gucci
What Inspired the Creation of Guld Kuppen?
Today's question: What was the inspiration behind Westman Atelier x Skultuna's gold brush cup?
What's New
Introducing Guld Kuppen—The Gold Brush Cup That's a Vanity Treasure
Makeup tools have met their match. Meet the Westman Atelier x Skultuna brush cup that's the golden vanity accessory you didn't know you needed.
Black Book
Gucci Shops Scout—the New Insider's Clean Beauty Destination
Makeup artist Jenn Streicher is the secret weapon behind Emily Blunt's radiant skin. Now, the celebrity makeup artist has opened a unique beauty boutique. Here are her nine top picks!
Ask Gucci
What Was the First Westman Atelier Product?
Today's question: What was the very first Westman Atelier product and why?
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Makeup Tutorials
The "Summer Skin" Masterclass for a Golden Bronze Glow
In today's masterclass, Gucci shares her favorite "summer skin" look with rising model Jennifer Atilémile. Plus, how the Australian beauty got her big break and what it feels like to bring body inclusivity to Victoria's Secret.
Makeup Tutorials
My #1 Tip for Loving Your Wedding Makeup
In celebration of her 15th wedding anniversary, Gucci opens up her photo album to share timeless makeup tips and the secrets behind her sun-kissed bridal look.
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Ask Gucci
What is Your Top Lip and Cheek Combo for Summer?
Today's question: What’s your top Squeaky and Cheeky pairing for a summer weekend?
Makeup Tutorials
A Rising Makeup Star Shares What's in the Kit
The charismatic William Scott works with Cindy Crawford, Padma Lakshmi, Amandla Stenberg and more. Here, the makeup artist opens up about the best foundation finisher, the lip balm trick that lights it up, and the life lesson that's a career changer.
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